Privacy Policy
Information We Collect
Directly Provided Information
When you interact with our Site, you may choose to share personal details, including:
- Contact Information: Name, postal address, email, phone number, date of birth.
- Account Information: Username and password.
- User-Generated Content: Text or information you input into our Site’s chat or other features.
- Payment Information: Details related to your payment method.
Automatically Collected Information
As you use our Site, we automatically receive certain data:
- Technical Information: IP address, browser specifics, device type, operating system, language preferences, referring URLs, website activity, and timestamps of visits.
- Clickstream Data: Logs of your activity, tracking the content you click on during your website journey.
Through Automated Tools
We use tools such as cookies and web beacons to collect data:
- Cookies: Text files sent to your device to remember your browser or save specific settings. They enhance your web experience.
- Web Beacons: Also known as internet tags or pixel tags, these connect web pages with servers and their cookies, sending information back to servers.
If you do not want cookies stored on your device, adjust your browser or device settings. Note that disabling cookies might limit certain Site features. For more on managing cookies, visit www.aboutcookies.org.
From Third-Party Social Networks
If you interact with us via platforms like Facebook, we might access information you’ve shared there, such as:
- Device locations, personal details (name, email, gender, etc.), social media URLs, life events, interests, and contacts.
The personal data we acquire this way is treated as described in our Online Privacy Notice. For more information, refer to our Online Privacy Notice.
How We Process Your Information
Account and Transaction Management
- Set up and oversee your account.
- Facilitate your transactions.
Product and Service Delivery
- Present and deliver our offerings to you.
- Engage with you about our goods and services, including via social channels.
- Coordinate your role in events, surveys, contests, and other promotional activities (unless you’ve opted out).
- Showcase content on our Site, such as user stories, reviews, and images.
Communication and Response
- Address your inquiries, feedback, and concerns.
- Process any claims related to our offerings.
Business Operations and Evaluation
- Drive and refine our business, including product development, communication management, sales, and marketing impact, as well as service improvements.
- Handle accounting, billing, auditing, and collection tasks.
Data Analysis and Security
- Conduct data studies, market research, financial assessments, and trend reviews.
- Safeguard user data through methods like anonymization and encryption.
- Act to prevent fraud, criminal activities, and other potential threats.
- Ensure adherence to legal norms, industry standards, and our guidelines.
Online Interactions and User Experience
- Personalize your Site experience using tools like cookies and web beacons.
- Provide content, including ads, that resonate with your interests and browsing patterns.
- Address and resolve technical or service issues on our Site.
- Analyze demographics, user behavior, and interactions to refine our platform.
Additional Usage
We might utilize your data in ways we specifically communicate to you at the data collection stage.
Online Activity and Tracking
Analytics Services
We engage with third-party analytics services, such as Google Analytics, to gain insights into our Site’s performance. These service providers use technologies like cookies, web server logs, and web beacons to gather data on Site interactions. For details on Google Analytics and opting out, visit www.google.com/analytics/learn/privacy.html.
Do Not Track Signals
Our Site isn’t set up to interpret or respond to “do not track” signals from web browsers.
Personalized Advertising
We might gather data on your online activities on our Site to present you with advertisements suited to your preferences.
Third-Party Advertising Networks
Advertisements from our Site might appear on other sites due to our involvement in third-party ad networks. These networks allow us to refine our advertisements based on demographic information, inferred user interests, and browsing history. They monitor your online actions using automated methods like cookies, web server logs, and web beacons. Through these networks, you’re shown ads that align with your interests, based on your activities on our Site and other sites in the ad network. This method assists us in gauging our marketing campaign’s success.
Data Disclosure Practices
General Principles
We prioritize your privacy and do not sell or indiscriminately share your personal details, other than as outlined in this Privacy Notice. If you contribute a product review on our platform, your name might accompany the review on our Site or be featured on other sites.
Third-party Service Providers
We collaborate with external entities that offer services for us, such as mailing services and payment gateways that handle and execute your purchases. These entities are strictly instructed not to misuse or disclose your information beyond what’s needed to provide services for us or as dictated by legal mandates.
Marketing and Affiliates
Your data might be shared with our marketing associates and service providers, assisting us in promoting our products, increasing our Site’s visibility, or delivering other marketing and related tasks. Furthermore, our corporate affiliates might have access to your information, either to support our operations or for their individual agendas.
Legal and Protective Measures
There are situations where we might have to reveal your details:
- When mandated by legal frameworks or proceedings, such as court mandates or subpoenas.
- Following requests from governmental bodies, especially law enforcement.
- In the context of legal disputes or to uphold, apply, or defend our legal entitlements.
- If we deem it crucial to avert potential harm, monetary loss, or in relation to inquiries into potential illicit activities.
Business Transitions
Should there be any major shifts in our business, like a sale, merger, reorganization, dissolution, or similar events, we maintain the discretion to transfer or share the data we possess about you.
Marketing Communications
Periodic Updates
Occasionally, we might reach out with details about products, upcoming offers, and other relevant content, based on the contact information you’ve shared.
Unsubscribing
You can opt out from our promotional emails by clicking the provided “unsubscribe” link in each email. Additionally, you can adjust your subscription settings from within your customer account or by reaching out to us using the contact information given in the Contact Us section. Post-unsubscribing, we’ll cease sending promotional emails but may still contact you regarding account-related matters.
Your Choices
You have a say in our communication methods and the information we gather. To modify preferences or make a request, please refer to our Contact Us section.
California Residents’ Rights
Under the California Civil Code § 1798.83, residents can request (i) a catalog of specific personal data shared with third parties for direct marketing during the past year and (ii) identification of those third parties. If you’re a Californian, reach out using the Contact Us section for this information.
Data Access & Modifications
Depending on the law, you might be entitled to:
- Access and get a copy of your personal data.
- Rectify inaccuracies.
- Raise objections against data usage.
- Request deletion.
Before granting access, we may verify your identity for security. Some jurisdictions might charge a fee for accessing personal data.
External Links
Our Site might feature links to external websites. These entities operate independently and might have distinct privacy practices. We recommend reviewing their policies if visiting. We aren’t liable for third-party content or their privacy measures.
Cross-border Data Movement
To facilitate our operations, we might transfer your data to different countries. These nations might have diverse data protection standards. Regardless of where your data goes, we’ll guard it per this Notice and prevailing law. Note: Data might be moved outside the European Economic Area (“EEA”).
Protecting Your Data
We employ systematic, technical, and physical measures to safeguard the data you submit, shielding it against inadvertent or illicit destruction, modification, access, or disclosure.
Woo-commerce Data Stance
Woo-commerce retains customer data for 6 months (180 days) post-purchase to address potential chargebacks. Deletion requests within this period will be pending until the window elapses.
Legal Provisions & Personal Data
Depending on the law, certain data might be retained to finalize transactions, prevent fraud, support service functionality, uphold free speech, conduct research with informed consent, serve internal purposes aligning with user expectations, or meet legal obligations.
Privacy Notice Updates
This Notice might evolve over time. We’ll inform you about pivotal changes on our Site and display the last update date.
Reaching Out
For inquiries or feedback regarding this Privacy Notice or to update your details/preferences, contact us at: support@butterflykratomco.com